THE 80S BOYS CLUB COMPLETE

Our first concept collection, The 80s Boys Club, showcases the different stages of the creation of an idea:

  1. "The Day" – This stage represents the moment you fall in love with an idea. For us, it is depicted as a coffee with a friend in the late 80s.

  2. "The Way" – Following the story, this stage symbolizes the excitement you feel on your way home, passionately discussing your idea and not letting it fade. This is where "If You Want Something To Die, Keep It Quiet" comes in, displayed in cloudy lettering on the SS23 Tees.

  3. "The Act" – When our main characters arrive home, they reach a crucial moment: taking action. This is portrayed by our two friends sketching, brainstorming, and planning to bring the exciting idea to life.

  4. "TBD" – This collection remains unfinished as long as Douf exists, for it will represent the final chapter of our journey, whether it’s crowning a great mountain or starting anew on another wonderful adventure. Only time will tell.

The only thing we can say is: stay tuned! Haha! 😉